Nothing Makes Us Stronger than Tough Times

My EnergizeGrowth NOW book project gave me an incredible opportunity to hobnob with today’s greatest CEOs, authors, and speakers.  Jim Cathcart falls squarely in that category.



When we recently connected, we learned that we shared something in common.  We both hear the same question from our audiences, prospects, and clients:  “What are you telling people who are having a tough time in the current economy?”

Jim eloquently shared these seven strategies with me.  They summarize my thoughts exactly.  I highly recommend you take a few minutes to read them and take them to heart.


  1. Increase your discipline
  2. Spend more of each day in business building (sales)
  3. Be more vigilant
  4. Up-Serve your existing customers
  5. Build learning into all the gaps
  6. Stay humble
  7. Increase your gratitude



Unfortunately, most companies skip or ignore at least two of the seven strategies.  I find that items #1 and #3 are generally the toughest for people to address or practice.

It’s worth three minutes of your time to take his sage words to heart and see which ones are worth exploring in your organization.

After you read this article, send me your comments. I want to hear from you after you ponder these questions:

  • Which of the seven strategies are you doing brilliantly?
  • Which are you avoiding or ignoring altogether?

If you respond, I will send you a bonus chapter from my upcoming book as a gift.

My mentor Alan Weiss often talks of the 1 percent solution. In other words, if you improve your operation by 1% each day, in 70 days you are twice as good. Think how much
you can improve your company’s growth potential by just improving in ONE of these seven areas this year.  Make it your mantra. You may be pleasantly surprised by what miracles appear.

President Barack Obama said it most eloquently in his inaugural speech on the frigid yet welcoming steps of the White House, January 21, 2009:

“What is required of us now is a new era of responsibilty – a recognition on the part of every American that we have duties to ourselves, our nation and the worlds duties that we do not grudgingly accept but rather seize gladly, firm in the knowledge that there is nothing so satisfying to the spirit, so defining of our character, than giving our all to a difficult task.”

Go on. You’re tough enough.

P.S. Again, here is Jim’s article:

Comments open: True

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