March 19, 2009

Using Values to Increase Your Value – the Zappos Way

How can a shuttle driver affect a company’s valuation and brand?

In every way, you can imagine.

Jo_zapposI had the pleasure today of visiting Zappos in Henderson, Nevada.  My first exposure to the Zappos Way arrived at my hotel doorstep.  She drove the Zappos shuttle, and her name is Jo.  Her passion for Zappos’ culture and values was downright infectious.

Listen to what Jo had to say about Zappos values, and why she loves working there.

Well worth the 3 minutes.

Zappos is the leading online shoe retailer with a passion for customer service.  They truly embrace the Wealth Quotient principles I teach in my upcoming book and workshops.

Over the next few days, I will be posting excerpts from my interview with CEO Tony Hsieh and my interview on Zappos Insights, a CEO forum that shares the newest ideas on leadership and building a great company.

Share your comments and return soon for more highlights!

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