New Year, New Rules: Free RainToday Report Now Available

Like you, I am very pleased that 2010 has come and gone. A new decade is upon us. And I am committed to helping you fire on all cylinders as quickly as possible. Read on if you lead a professional services firm and want to learn more.

All financial and market indicators tell us that the recovery is in full swing…
Companies are investing in new infrastructure, banks are lending again, M&A activity is heating up, and the venture capital community is showing interest in market-shifting ideas.
 
If you own a professional services firm, however, you know that the recovery is happening slower that we had hoped. And it’s a whole new era for selling services.
NewRulesReportCover_275x200
Thanks to my friends at RainToday, you can download The New Rules for Selling Professional Services in 2011 and discover some fresh ideas to kick start the year.  Click here for your complimentary 21-page copy.
copyright 2011, Lisa Nirell. All rights reserved.
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We recently surveyed our CMO members across North America to find out where they want to improve in 2015. One of the top 4 issues that CMOs want to address is their ability to manage priorities.
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In my opinion, this issue isn’t just about time management. Sure, that is important. I believe we need to be fully aware of how we spend our time—and I talked about it extensively in
my latest FastCompany post….

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With the new year only weeks away, it’s time to explore ways to stay ahead of the marketing curve in 2015. In my latest FastCompany post, I share how marketing leaders can move away from “order taking marketing” and become visionary “market makers” with a strong voice in the C-suite.
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Some key takeaways:

How to assess your value and how your peers perceive you
One step that can shift the leadership team’s perspective of your value forever
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You can read the entire FastCompany post here….

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