Free strategic marketing e-courses – Offer expires May 10

Book cover image_energizegrowth Many B2B small business owners read my book and wonder “how will I ever implement these marketing strategies in my own business? This seems like a lot of work.”

And without a roadmap and a guide, they are right.

That is why I put together a complementary set of e-courses to help you simplify the process.

We break down the marketing and business planning process into weekly lessons that anyone can complete. Sometimes they will take as little as 20 minutes.

In these three lessons, you will rapidly identify your company strengths, and overcome roadblocks that are stopping you from building a great business.

Please let me know what you think.

Lisa

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We recently surveyed our CMO members across North America to find out where they want to improve in 2015. One of the top 4 issues that CMOs want to address is their ability to manage priorities.
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In my opinion, this issue isn’t just about time management. Sure, that is important. I believe we need to be fully aware of how we spend our time—and I talked about it extensively in
my latest FastCompany post….

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With the new year only weeks away, it’s time to explore ways to stay ahead of the marketing curve in 2015. In my latest FastCompany post, I share how marketing leaders can move away from “order taking marketing” and become visionary “market makers” with a strong voice in the C-suite.
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Some key takeaways:

How to assess your value and how your peers perceive you
One step that can shift the leadership team’s perspective of your value forever
Trendspotting: Five areas to look for inspiration and insights
Three significant trends that will impact how marketers operate in 2015

You can read the entire FastCompany post here….

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