My book was just featured by GetAbstract, the world’s largest library of business book summaries.
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My book was just featured by GetAbstract, the world’s largest library of business book summaries.
If you are a busy person who seldom makes time to savor books, this is the ideal solution. Check out the summary here.
As marketing leaders, you know that a strong company culture cultivates a workforce of powerful brand advocates who enhance marketing efforts. What can marketing do to navigate the culture war that ensues in the face of increased M&A activity? Here are three rules of thumb to consider as you evaluate an M&A deal on the horizon, and when you are in the throes of a post-deal journey.