2nd Annual CMO Trends Research Report Now Available (Free)

Sailing Beyond the Point of No Return

We have just completed our 2nd annual CMO Trends research.
Thanks to input from 55 CMOs, we uncovered the two biggest obstacles to thriving in today’s data-driven business climate.
When you register, you will receive:

  • A 13-page research report containing a 5-step guide to eliminating today’s biggest marketing leadership obstacles
  • A Marketing Planning Matrix™ to deepen your customer relationships
  • 4 pragmatic, “quick hit” videos to improve your decision-making, increase your strategic acumen, and accelerate team alignment


copyright 2014, Lisa Nirell. All rights reserved.

Comments open: True

Related Posts

As we enter the holiday weeks ahead, we might be anticipating some difficult discussions with loved ones, over-packed Zoom meetings and multiple (physically distanced) gatherings. This has been a politically and socially charged year, to say the least.

That’s why I was happy to spend time with Ben Wolf on “The Win Win” podcast to discuss very tangible methods to apply mindfulness in our daily interactions.

Here are some of the highlights:

05:30 –…

Read More

If there is such a thing as a silver lining with COVID, it’s this: the pandemic has created existential crisis for organizations.

Their raison d’etre is being challenged, and may even be falling on deaf ears. Tradition is no longer a valid criteria for investing in a market or for growth mapping.

And in some cases, tradition is more of a hindrance than a help. It may no longer valued–Just ask your customers and your most disengaged employees….

Read More