I was recently interviewed for Business Info Guide – an online resource for Internet marketers and entrepreneurs – to discuss my newest book, The Mindful Marketer. I was happy for this opportunity to share insights on how to thrive in the world of modern marketing.
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Some key insights from the book:

Why it’s essential to shift from “tactical order taker” to “strategic market maker”
Finding the “middle path” between mindfulness and market acceleration
How constant connectedness and multitasking can contribute to less productivity, not more
The causes of and solutions for CEO and CMO misalignment

I also got to share my inspiration for writing the book, and what I enjoy most about what I do….