How much are you investing in customer experience initiatives next year? Where does your current CxP program fall short?
September 30, 2016
September 17, 2016
We are in countdown mode for our 2nd annual CMOs Leading Innovation Conference. This year’s theme is “the need for innovation speed.”
Marketing leaders from across the US have chosen this conference to accomplish several goals:
Discover fresh new ways to accelerate innovation within their organizations
Deepen peer relationships
Leverage technology to foster innovation and expand customer relationships
Accelerate the migration from “order taker” to “innovator”
With a tip of the hat to talk show impresario, David Letterman, here are 10 reasons why this conference will make marketing innovation CLIC for our attendees–and may do the same for you:
You will spend time outdoors and learn how nature adapts.
September 2, 2016
As the rapid shift to customer-centricity continues, aligning with the customer journey trumps business as usual. What can you do to make every stage of the customer journey meaningful and memorable? How will you balance offline and online customer messages and interactions?