We define innovation as applying creativity to significantly improve or transform the stakeholder condition. As our recent cohort has proven, 2023 presents an opportunity to transform much more than the bottom line.

After a 3-year COVID hiatus, we hosted the 6th CMOs Leading Innovation Conference in scenic Daniel Island, South Carolina. The cohort included CEOs and marketing leaders from across the country, with a focus on growth planning, resilience, and agile strategies in the new customer era.