CMO Clic - Lisa Nirell

Lisa Nirell

Helping CEOs and marketers accelerate
growth and marketing innovation

CLIC 2019: Creating Innovative Marketing Cultures

December 5-6, 2019
San Francisco, CA

Many marketers believe that selecting the right technology platform separates marketing order takers from innovators. In our experience advising hundreds of CMOs and CEOs, success begins or end with our marketing culture—and their willingness and readiness to embrace an innovator’s mindset.

Join us for 1 1/2 days of brainstorming and networking with leaders who are passionate about building and sustaining innovative marketing teams and mindsets.

These sessions will provide you with fresh strategies to:

Prioritize and overcome cultural barriers and established beliefs around innovation
Build effective personalization and customer loyalty program teams
Spend less time firefighting
Make the leap from “marketing officer” to “growth officer”
Marshal new resources from diverse backgrounds, countries, and industries

This CMO conference is not your typical gathering in a hotel conference room for 1 ½ days. It’s an immersive field trip. We will visit and showcase organizations that have developed the “secret sauce” to help you build stronger innovative marketing cultures.

Lisa Nirell, founder of CLIC ’19, will also lead several guided breakout sessions. These will help you immediately apply what you learned during the conference.

Prophet’s Innovation Laboratory in SoMa (South Market, San Francisco, CA) is our innovation home base for CLIC ’19. Our field trips are within walking distance of their Lab.