We help courageous marketers design the way forward for growth.

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The Latest

Join Lisa on her streaming platforms. Her special guests include Guy
Kawasaki, Dorie Clark, Chip Conley, and more.

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Livestreams

Upcoming Events

June 2, 1:30 pm ET: All the Right Notes: The Innovation Songbook (CLIC '23). Stay tunes for guests.

Lisa Nirell podcasts

Podcasts

Modern Marketing Trends

“Brand ROI for Marketing Skeptics” with Katie Hollar and Michael Oliver. Welcome to the efficiency era, when many top marketers worry about brand investments getting rejected or delayed.

Lisa Nirell blog posts

Posts

Modern Marketing Trends

I’m pleased to invite you November 2-3 for the 7th CMOs Leading Innovation Conference (CLIC ’23). Our theme – “The Innovation Songbook” – will help you craft new strategies to outpace competitors, think more strategically, and thrive in the year ahead.

We help courageous CEOs and CMOs
accelerate growth and innovation.

We only work with clients who are as passionate and action-oriented as we are, we make
modern marketing mindful, specialize in innovation marketing,  and cultivate customer-centric
thinking and self-reflection.

Invite Lisa to inspire and inform your audience

Want to accelerate growth and innovation? Lisa is here to help.

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Quiz

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Energize Growth Now is a book by my close personal friend, Lisa, and she will help you truly understand growth strategies particularly for B2B companies. I want to highly recommend this book, I even wrote the foreword. That’s how much I believe in it…
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Guy Kawasaki

Lisa's Latest Videos

From The Blog

In this era of data deluge, suspicion, and endless chatter, I believe that our most successful marketing leaders are rediscovering the lost art of listening.

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Our theme – “The Innovation Songbook” – will help you craft new strategies to outpace competitors, think more strategically, and thrive in the year ahead.

Read More

This year, it’s tempting for C-Suite leaders to obsess over boosting the balance sheet. They focus on efficiency—the theme song of our times. This approach has irreparable consequences. It leaves companies vulnerable to competitors who are committed to boosting customer-facing value to improve the bottom line.

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This year, it’s tempting for C-Suite leaders to obsess over boosting the balance sheet. They focus on efficiency—the theme song of our times. This approach has irreparable consequences. It leaves companies vulnerable to competitors who are committed to boosting customer-facing value to improve the bottom line.

Read More

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