We live in modern times. Yet the rapid pace of change makes it feel mindless.
Lisa has witnessed this first hand: clients reporting poor team engagement scores. Unpredictable AI-driven futures. Fast-changing customer demands.
Market leaders feel overwhelmed, burned out and alone.
Lisa helps clients “turn down the heat” in their organizations and personal lives. To seek balance between short term wins and long term vitality and growth. Her unique advisory approach combines sharp business strategy with mindfulness practices, enabling leaders to think more creatively and navigate high-stakes transitions with greater calm and confidence. Drawing on 35 years of hands-on strategy, sales, and marketing experience, she has helped senior leaders generate over $190M in revenues.
And her clients never go it alone. Her exclusive Marketing Growth Leaders™ community brings together top executives for innovation cohorts and peer group sessions. They experience idea-sharing and deep discussions that spark new growth opportunities. Her podcasts, books, articles and e-courses reach tens of thousands of leaders across the globe. Innovative companies such as Adobe, LinkedIN Learning, Google, Interra, and Qualcomm hire Lisa to gain fresh insights, formulate new strategies, and launch breakthrough marketing ideas.
Unlike most coaches and advisers, Lisa’s methods are rooted in real-world success, a holistic growth approach, and her strong global community. She’s a seasoned connector.
Here are some of Lisa’s accolades:
In 2026, Lisa received the Top 1000 Global Coaches recognition. 
She was also selected for the Marshall Goldsmith 100 Coaches Program. This “by invitation only” community is dedicated to raising the quality of leaders across the globe.
100 Coaches gather at Belmont’s Fisher Center. Photo Credit: Kenzie Leigh Photography.
100 Coaches gather at Belmont’s Fisher Center. Photo Credit: Kenzie Leigh Photography.
In 2022, she was voted One of the Top 200 Biggest Voices in Leadership by leadersHum.
Lisa is an expert contributor on Harvard Business Review, LinkedIn Learning, FastCompany, Leader to Leader, and Forbes CMO. She also authored EnergizeGrowth NOW: The Marketing Guide to a Wealthy Company and The Mindful Marketer: How to Stay Present and Profitable in a Data-Driven World.
Lisa never realized she had the innovation bug until she turned 40. (It took years of therapy and coaching!) Her father, Edgar Lizotte, was an inventor. He held many patents for mechanical security devices. And her Mom taught her to lead with heart. To be a real friend, not a deal friend.
Lisa takes a nontraditional approach to living and leading well. She believes that successfully navigating today’s rapidly changing world is not about doing more; it’s about being more.
She finds inspiration from “unplugged” moments– writing, meditation, yoga, and adventure travel. With a passion for all things aquatic, she is convinced that she was a mermaid in a previous life.
Please reach out if you would like to schedule a 1:1 strategy session.
