Virtual and Live Keynotes

Today’s marketing leaders are doing their best to adapt to unprecedented changes in customer behaviors, pricing models, and digital landscapes. It’s easy to be swept away by the tides of marketing tactics and firefighting.

How will you make the shift from order taker to innovator?

Lisa will show you the way. Hear how innovative marketers have made the leap to breakthrough thinking and created new paths to growth.

Seasoned marketing strategist and expert Lisa Nirell shares surprising results from her five year CMO Innovation Trends study, as well as contemporary examples.

At what point do big data, analytics, and an “always on” economic model make us mindless,not mindful? Research shows that the pendulum towards technology over-stimulation has swung too far, and productivity has suffered.

Revolutionary business leaders are seeking new ways to make important decisions without depending solely on data and social media strategies. Mindfulness is a powerful gateway to help achieve that goal.

Just a few years ago, you could thrive as a marketing leader by demonstrating a clear understanding of Marketing’s Four P’s. And you were a star if you could create sexy social media plans which attracted lots of followers.

But those days are gone. Information overload has reached a fever pitch. Today’s marketing leaders are expected to be multi-talented: tech-savvy digerati, data-driven experts, demand generation machines, creators of innovative marketing ideas, and cultural ambassadors. Lisa shows you how to pick the right moves and raise your profile in the C-suite.