Category: Leadership & Culture

Want to know more, and improve your “rapid customer value” equation? Contact me for the case study.

Many CMOs and CEOs ask me how I help clients (especially marketers) leap from “order takers” to growth champions.

It starts with looking at your team’s culture and growth mindset and taking steps to improve your “rapid customer value”.

Given our growing addiction to newness (per Nature Communications), we’re finding it tougher to focus.

In fact, did you know that researchers found that only 2.5% of us can be effective multi-taskers? And that, as marketing leaders and CEOs, it’s getting tougher to cultivate critical thinking?

Yes, FOMO (fear of missing out) is a real thing. I see it first-hand among some of my friends, as well as some clients.

And it’s killing strategic thinking and creativity in our organizations….

It takes a leap of faith to unplug and stop moving from crisis to crisis. Yet the rewards are many, especially when you bring that mindset to work. Yes, work.
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Many senior marketing leaders and CEOs whom I’ve met think of their lives as an “either/or” proposition. They are either relaxed and unplugged OR overworked and hyper-connected.