Tagged: power moments

At a high level, consider these key differences between moments and movements

Lisa Nirell and Sally Helgesen
Lisa Nirell and Sally Helgesen

Moments can represent the denouement to a series of challenges or opportunities. Others feel drastic, often cleanup efforts stemming from a series of poor decisions. Movements require a patient leader who’s willing to set a new vision—and stick with it.

As we await an accelerated distribution of COVID vaccines, we simply cannot predict when we will return to a new hybrid work model. And we certainly cannot predict how our customers will behave differently in the post-COVID world. (One thing is for sure: we all share a pent-up longing for hugs and gatherings!) It feels as if we are in a messy maelstrom. We just hosted our Marketing Growth Leaders private cohort last week. The theme was crystal clear: Transition.