I’m pleased to invite you to our private executive luncheon on April 16 in Fairfax, VA.
We will celebrate Charlene Li’s newest book: Winning with AI: The 90 Day Blueprint for Success.
The topic:
From AI Experiments to Business Impact: A Growth Leader’s Playbook
Location:
First Heritage Mortgage, LLC boardroom
Fairfax VA
11-1 pm; lunch and autographed books included.
Session overview:
Most organizations have plenty of AI activity — and not enough AI results.
This fireside chat with Charlene Li and Lisa Nirell cuts through the noise. It will focus on what growth leaders need right now: a clear path from scattered pilots to measurable competitive advantage.
Charlene, a New York Times bestselling author and researcher, co-authored her 7th book with Apollo Global Management’s AI Lead, Katia Walsh: Winning with AI: The 90-Day Blueprint for Success.
She helps C-Suite executives cut through the complexity of seismic organization and technology shifts. Her clients include US Navy, Verizon, KPMG, Novartis, and the World Economic Forum.
In this session, Charlene shares the frameworks she’s developed working with Fortune 100 companies to help Go-to-Market leaders turn AI’s potential into pipeline, loyalty, and growth.
You’ll leave with:
- Clarity on where the real competitive advantage lies for growth leaders (and it is not about efficiency alone).
- A practical framework for evaluating your AI investments against business outcomes, not technology metrics.
- A plan to lead AI with credibility when you don’t have a technical background — and why that works to your advantage.
You will be joined by executives from AARP, AE Works, CoStar Group, Interra, Northstar Global, and others. You’ll receive an autographed copy of Winning with AI. Lunch is also included.
Who can attend:
We are not inviting sponsors, salespeople, or agencies. We design peer gatherings exclusively for C-Suite leaders who actively lead teams and face high-stakes transitions. This confidential discussion will tackle your toughest AI strategy questions.
To register: click here. Use PAY NOW button at lisanirell.com home page (upper right corner).
- Marketing Growth Leaders™ members: registration waived.
- Non-members: $97 before March 12; $147 after March 12.
We look forward to seeing you on April 16!
This post was completely written by me — a human. I did not use generative AI.
© 2026, Lisa Nirell. All rights reserved. lisanirell.com.
PS Space is limited to 22 people. Please register now to save your seat and lunch.