Spiral Marketing Podcast: Mindful Marketing

I was recently interviewed for Spiral Marketing Podcasts, to discuss insights from my new book, The Mindful Marketer.Spiral Marketing Podcast Screenshot

Host Karl Boehm and I covered a lot of ground, including the definition of mindful marketing and why it’s so important in today’s data-driven, multi-tasking world. I also shared these tips:

  • The question you can ask yourself every day to keep yourself focused (I do this myself!)
  • One action you can take today to dramatically improve how you relate to customers and teammates
  • Three simple ways teams can engage, connect and make better decisions
  • How to identify “mindless marketing” behaviors that are hurting your effectiveness (including one you probably don’t expect!)

You can listen to the podcast here. I invite you to share your thoughts in the comments below. What steps will you take to become a more mindful marketer?

Other posts you will enjoy:

Copyright 2015, Lisa Nirell. All rights reserved.

Comments open: True
Okay

Related Posts

Most organizations have plenty of AI activity — and not enough AI results. This fireside chat with Charlene Li and Lisa Nirell cuts through the noise.

Read More

Now that I’m approaching my 25th year in business, the wisdom gods have gifted me a special superpower: I hereby give you permission to ignore the goal-setting missives and mantras flooding your inbox. At least for a few days. 

Read More