Tagged: build customer loyalty

By March Guest Blogger, Luc Vezina, CEO of Vanilla Forums

When you think about a customer community you might think that it’s just a way for your company to try to cut customer support costs. You might also be worried about how an open forum can expose too much.

When done right, a customer community can be much more than

that. It is a valuable asset that benefits your entire company and creates a stronger bond between you and your customers….