Seasoned leaders need to know how companies find great candidates (like you!) in this new world of work. These trends and advice will show how you can adapt.
June 23, 2021
Morgan, an experienced VP of Marketing, contacted me because she wanted to go further faster. Her boss gave her very positive performance reviews for her marketing and brand building abilities. But that’s where she stopped short.
Morgan’s peers considered her a masterful marketing adviser. But she had very few internal champions. Peers told me “Morgan always wants to have the last word. And if that means interrupting me when I’m sharing my ideas, she will do it.” This incessant need was holding her back….
April 22, 2021
Ever since the pandemic began, I catch myself becoming impatient, even agitated, when it takes more than five seconds to confirm my order. I expect to not only have a great customer experience. I also expect my product (or dinner) to appear on my doorstep within minutes or hours.
During my recent Mindful Marketer Live Stream, I explored how this phenomenon is re-shaping the rules of customer engagement and marketing.
March 7, 2021
As we await an accelerated distribution of COVID vaccines, we simply cannot predict when we will return to a new hybrid work model. And we certainly cannot predict how our customers will behave differently in the post-COVID world. (One thing is for sure: we all share a pent-up longing for hugs and gatherings!) It feels as if we are in a messy maelstrom. We just hosted our Marketing Growth Leaders private cohort last week. The theme was crystal clear: Transition.
October 28, 2020
What’s on the mind of CMOs these days? Based on last week’s private breakfast discussion with our Marketing Growth Leaders, a lot! If you are a marketing leader, or work with CMOs, you need to know what keeps them awake at night, and find ways to help them navigate these challenging times while designing a new course for the post-pandemic world.
October 7, 2020
I will be hosting a private CEO/CMO virtual breakfast on October 23rd. Our session will explore “The CEO-CMO Alliance: Healthy Growth in a Time of COVID.”
If you’re currently in a VP or CMO-level role, please join us for this private discussion. It will help you:
Position yourself as a stronger influencer in the C-SuiteGenerate ideas for growth during COVIDIdentify strategies or behaviors that hamper your CEO relationshipDiscuss what KPIs matter for 2021
You will walk away with pragmatic strategies to help you become a growth champion and strategic collaborator across your organization….
September 9, 2020
In this episode from our Mindful Marketer LinkedIn Live Stream series, Lisa was joined by Michael Taylor for a discussion about the five simple questions that have helped their businesses and their client’s businesses repeatedly bounce back from a crisis and thrive, including the current economic maelstrom.
Follow Lisa on LinkedIn to tune in to the Mindful Marketer LinkedIn series the first 3 Fridays of each month at 1:30pm ET.
June 23, 2020
Lisa Nirell joins seasoned entrepreneur and author, Rhett Power, for Power Lunch Live. They discuss how mindfulness helps leaders and marketers thrive during these tough times.