Morgan, an experienced VP of Marketing, contacted me because she wanted to go further faster. Her boss gave her very positive performance reviews for her marketing and brand building abilities. But that’s where she stopped short.

Morgan’s peers considered her a masterful marketing adviser. But she had very few internal champions. Peers told me “Morgan always wants to have the last word. And if that means interrupting me when I’m sharing my ideas, she will do it.” This incessant need was holding her back….

Ever since the pandemic began, I catch myself becoming impatient, even agitated, when it takes more than five seconds to confirm my order. I expect to not only have a great customer experience. I also expect my product (or dinner) to appear on my doorstep within minutes or hours.

During my recent Mindful Marketer Live Stream, I explored how this phenomenon is re-shaping the rules of customer engagement and marketing.

In this episode from our Mindful Marketer LinkedIn Live Stream series, Lisa was joined by Michael Taylor for a discussion about the five simple questions that have helped their businesses and their client’s businesses repeatedly bounce back from a crisis and thrive, including the current economic maelstrom.

Follow Lisa on LinkedIn to tune in to the Mindful Marketer LinkedIn series the first 3 Fridays of each month at 1:30pm ET.