Tagged: strategic marketing planning

Don't overlook research and introspection in a rush to drive 2019 growth.

As we approach 2019, it’s the perfect time to invest time in these important planning stages. I developed 8 questions to kick-start the process and thrive in the new year.

I am pleased to announce that my new marketing leadership development book, The Mindful Marketer: How to Stay Present and Profitable in a Data-Driven World is now officially available for pre-order worldwide. Since you are a member of our community, you can now download a complimentary sample chapter.

This chapter outlines proven strategies to deepen your relationship with your CFO.

My latest book responds to the rise of some recent, troubling trends for marketing leaders: big data, ROI pressures, and 24 x 7 customer demands….