Tagged: adobe summit

Are you working the room, or getting no respect?

We live in a time where the digital revolution can undermine our trust-building efforts. Here are 3 “trust traps” leaders must avoid. This originally appeared in HuffPost.

Whenever I approach a slot machine in Las Vegas, I allow myself a $40 “prudent risk threshold.” Such was the case at the Adobe Summit, where I netted $100 at the Wheel of Fortune slot machine within just 10 minutes of play.

Thankfully, many marketing leaders at Adobe Summit displayed a higher propensity for risk than I do, and I have some key takeaways and winning strategies to pass along (full disclosure: Adobe invited me as their guest).

Over the past couple of weeks, I’ve been sharing about my time as a panel leader and invited guest at this year’s Adobe Digital Summit. I had the pleasure of meeting and exchanging ideas with a panoply of marketers, bloggers, analysts, and Adobe executives.
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In my latest Forbes CMO post, I share the best insights and marketing innovation trends I took away from the conference.

Conference season is in full swing! I just returned from leading a dynamic session at the Adobe Digital Summit in Salt Lake City, Utah. Here are some photos from my panel discussion entitled “How Millennial Marketers are Leading Digital Change.”
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Other journalists shared summaries of the session. Here are two featured posts:

CMO.com: Advice from 4 Millennial Marketers
PR Daily: “3 Ways to Market Like a Millennial

My summary of the conference will post shortly on Forbes, so stay tuned….