Tagged: CLIC conference

2023 presents an opportunity to transform much more than the bottom line, and design winning growth scenarios.

Shane McCarthy and Catherine LaCour at CLIC ’22, Charleston SC.
Shane McCarthy and Catherine LaCour at CLIC ’22, Charleston SC.

Collaborative, cross-functional planning requires us to explore new growth strategies. Those strategies should fulfill three guiding principles: they must boost the bottom line, align with our core values, and drive predictable 2023 results.

We took a moment to reflect on our two fall 2018 CMO events in DC and Atlanta, GA: The CMO breakfast with Chip Conley, and our 4th annual CMOs Leading Innovation Conference. (CLIC ’18). This is the first in a series of conference recap posts to share key learnings.