Tagged: customer loyalty

Most of us are clamoring to return to face-to-face events and conferences. Yet conference planners and attendees are not necessarily on the same page. Valuegraphics, a noted research firm out of Vancouver, Canada, recently did a study of 1850 very avid conference goers. Here’s what David Allison and his research team discovered: there is dissonance.

Love is in the air this month, and Valentine’s Day, of course, is likely responsible. Much about the genesis of the holiday, and even who this St. Valentine was, is lost in the fog of time. One legend has it he was a priest in third century Rome who helped soldiers get married. Another tells the tale of the imprisoned Valentine who, having fallen in love with his jailer’s daughter, sent her a letter signed, “From your Valentine,” a phrase used to this day….

Last fall, at the conclusion of my “Leading the Mindful Marketing Revolution” keynote, my husband and I escaped to a private resort near El Yunque National Forest.
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Our intentions to disconnect and relax were quickly thwarted. Within a few hours of arriving at the spacious, secluded condo, the air conditioning failed. Our golf cart—our only means of transport within the expansive beach resort—broke down.

Here is a guest post from my colleague, Jon Picoult of Watermark consulting.

Picoult, Jon Photo (Web Quality)The biggest risk facing businesses today is also one of the most manageable.

That’s my conclusion after reading Lloyd’s of London’s newly released 2011 Risk Index report, which ranks the top concerns of companies around the world based on a survey of over 500 C-suite and Board level executives.

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