In the world of business—where we live, lead, and grow– the zealous quest for market dominance and ad revenues also can chip away at the priceless value of brand trust.

A lack of preparation for the major shifts introduced by generative AI can throw personal and business growth opportunities into the deep end.

Seasoned leaders need to know how companies find great candidates (like you!) in this new world of work. These trends and advice will show how you can adapt.

In this era of data deluge, suspicion, and endless chatter, I believe that our most successful marketing leaders are rediscovering the lost art of listening.

Hype cycles take us—and our stakeholders—on a wild ride. Without strategic guardrails, our brand may be forever damaged. Yet here we are, diving into countless ChatGPT and other generative AI use cases and experiments, skipping the strategic questions and downplaying the consequences of unfettered use.

ChatGPT, tougher privacy rules, and a growing demand for differentiation can decimate well intended thought leadership and content strategies.