One of the highlights of CMOCLIC is recognizing the extraordinary examples of leadership and marketing innovation in our community. We honored three individuals with Beacon Awards at CMOCLIC17, and I’m delighted to share their stories here as well.
November 18, 2017
September 30, 2016
How much are you investing in customer experience initiatives next year? Where does your current CxP program fall short?
September 2, 2016
As the rapid shift to customer-centricity continues, aligning with the customer journey trumps business as usual. What can you do to make every stage of the customer journey meaningful and memorable? How will you balance offline and online customer messages and interactions?