Tagged: Marketing Leaders of DC

Susan Weber, founding member of the Marketing Leaders of DC, was recently promoted to EVP and CMO of Walker & Dunlop. Here are her secrets to success.

Susan Weber, founding member of the Marketing Leaders of DC, was recently promoted to EVP and CMO of Walker & Dunlop. Here are her secrets to modern marketing success.

Lisa & Jamie hike the Acropolis, Athens Sept. 2019

Jamie Gorski, a Founding Member of
the Marketing Leaders of DC™ and former CMO of
Bozzuto, recently accepted a new CMO role with GID/Windsor in Boston MA.

Founded in 1960, GID
provides fully integrated real estate development services. They develop, own
and operate properties valued at over $17 billion and manage and own 124
investment properties.

 Jamie reports “My 10 -year journey with Bozzuto has been extraordinary….

We have scheduled 6 months’ worth of dynamic professional development and growth  opportunities for our community. Check out our schedule, and contact me if you would like to participate in these sessions: lisa@energizegrowth.com.

We have many stories from CLIC ’18 to pass along, and they would consume pages!  That’s why we plan to send you these stories in small bites in the coming months.

In the meantime, here’s one announcement that is worth shouting about.

Each year, we celebrate members who model our core values and raise the performance bar within our profession. This year, we selected someone who has taken their marketing leadership role to a whole new level: Jennifer Groese of List Partners….

It’s Independence Day in the United States…although I prefer the term “Interdependence Day.” We cannot thrive without creating unique development opportunities, and collaborating with like-minded leaders and creatives.

When I spend time with leadership luminaries and marketing trendsetters, it’s electrifying. You may be preparing for your own “electrifying experiences” this week…fun food, friends, and fireworks. We are too—except the fireworks will be continuing into the fall months for our community.

If you are experiencing isolation as a marketing leader, or love to learn from some of the world’s top business luminaries, then join us for some of these exciting fall events….

We brought together our CMO group “outlaws” on February 17 to show their ninepin chops at our annual “Bowl & Brew” in DC. These are the members of our private CMO peer groups and online community.

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Who knew that Miss Acubed (aka Alicia A.) carried her own bowling shoes? Or that Sonny G.

 
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Let’s talk about how we design our marketing communities. In Buddhism, we have a term called sangha. This has to do with surrounding yourself with like-minded people who support you in whatever you’re doing.

We need to find our sangha as mindful marketers. In this video, Jamie Gorski, CMO of The Bozzuto Group, and I discuss what’s worked for us over the years….

Over 20 years ago, link futurist John Naisbitt, author of Megatrends and High Tech/High Touch: Technology and Our Search for Meaning, predicted that “the more technology we have in this society, the more people want to be with people.” His predictions are coming true, especially among high performing executives who are struggling to find harmony between mindfulness and mindless technology addictions.
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Think about how Naisbitt’s prophecy applies to you.

The Web fosters a level of data democracy that we have never witnessed, which leads to transparency. That’s the bright side of democracy.
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Then, there is the dark side. Anyone can call themselves an expert online. In fact, you can become a globally recognized blogger within days or weeks. This spells trouble and confusion for your customers.

will you please turn off your phone while we eat lunch?”
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Over the years, I have asked several colleagues to turn off their devices while we enjoy a meal or brainstorm session together.And it makes many of them feel uncomfortable, if not naked.

Here is why I do it: It is downright disrespectfuland intrusive for business colleagues to regularly glance at their phones while we attempt meaningful conversation….