To help inspire you as you brainstorm your goals, I have assembled some thought-provoking quotes from a wide variety of innovators past and present.
December 27, 2017
December 13, 2017
I’m keeping this update upbeat and short…and to give you a moment to just reflect and take a break from holiday fatigue. To just BE.
November 18, 2017
One of the highlights of CMOCLIC is recognizing the extraordinary examples of leadership and marketing innovation in our community. We honored three individuals with Beacon Awards at CMOCLIC17, and I’m delighted to share their stories here as well.
November 15, 2017
At our 3rd annual CMOs Leading Innovation Conference, Jeff Perkins provided our group with 7 modern marketing strategies to think like a “Startup CMO.”
November 10, 2017
Where are marketing leaders treading water, and which resources are propelling marketing innovation? Our 5th annual CMO Innovation Trends study collected anonymous feedback from 90 senior marketers to answer these questions and provide expert guidance to conquer innovation resistance.
September 6, 2017
When facing rapidly changing customer expectations and a volatile economy, leaders must think differently just to remain relevant. Marketing innovation, defined as applying fresh creativity to improve your stakeholders’ condition, is a powerful gateway to help you stand above the crowd.
February 19, 2016
Love is in the air this month, and Valentine’s Day, of course, is likely responsible. Much about the genesis of the holiday, and even who this St. Valentine was, is lost in the fog of time. One legend has it he was a priest in third century Rome who helped soldiers get married. Another tells the tale of the imprisoned Valentine who, having fallen in love with his jailer’s daughter, sent her a letter signed, “From your Valentine,” a phrase used to this day….
January 14, 2016
What are the innovation opportunities and challenges today’s marketing leaders face?
I was honored to be asked back for a second interview with Spiral Marketing, a podcast that helps current and future business leaders, marketers and entrepreneurs elevate their brand. (Their first return guest!)
Host Karl Boehm and I discussed the recently released 3rd Annual Energize Growth CMO Report, From Fledgling to Falcon: How CMOs Make the Leap from Order Taker to Innovator….
December 3, 2015
By Guest Blogger Billee Howard, Founder and Chief Engagement Officer of Brandthropologie
Here are the top 9 emerging trends CMOs must watch for in the year ahead that will impact innovation and the customer landscape. As we know, the CMO function is currently among the most vital, while also the most volatile.
These 9 emerging trends are designed to enhance your agility in the year ahead:
1) Sound will continue to emerge as the new word, with the audio headphone industry surpassing the $13 billion mark by 2016….
September 25, 2015
We just completed our first annual CMOs Leading Innovation Conference (CLIC ’15) in Tyson’s Corner, Virginia. Although this full day session deserves more reflection than a David Letterman-style Top Ten List, I wanted to pass along my initial thoughts.
Twenty-five CMOs and CEOs gathered from cool companies such as Twitter, Informatica, H&R Block, SageWater, Gannett/USAToday, Decision Lens, XO Communications, Celerity, and DestinationDC. Adobe’s CMO.com, a globally reknown publication reaching over 22,000 marketing leaders, partnered with us to cover the event….