Many people call themselves managers, but the word “manager” has undersold leadership for a very long time. In this episode, I share the screen with Don McGuire, the CMO of Qualcomm. He discusses how to creatively and proactively engage teams in today’s hybrid settings, marketing and connecting effectively with customers and strategic partners in the digital world, and leadership strategies that no longer work.
August 25, 2021
August 12, 2021
Many CMOs and CEOs ask me how I help clients (especially marketers) leap from “order takers” to growth champions.
It starts with looking at your team’s culture and growth mindset and taking steps to improve your “rapid customer value”.
July 12, 2021
If you are a CMO or marketer who is considering a promotion, then it’s your job to be effective with your board.
I recently sat down with Jim Schleckser, bestselling author, founder of Inc. CEO Project, and friend, and we explored this topic.
July 5, 2021
Fifteen months ago, I received an email that would forever change my business.
Marshall Goldsmith announced that I was selected into the 100 Coaches community. This is an esteemed global confab of business thinkers, authors, CEOs, and academic leaders.
My fellow 100 Coaches advise the titans of business, save lives (yes, really!), turn around failing companies, fuel entrepreneurship, lead nonprofits, and more. It is both humbling and energizing to spend time with them every week;…
June 29, 2021
Here in the USA, temperatures are climbing while the US begins a gradual transition back to in person work. Many of us are also experiencing another form of “heat:” burnout.
Personally, I frequently feel the smoldering pressure to attend more outdoor concerts, networking events, in-person client meetings, and re-openings. My FOMO fights with my calm, mindful inner self. It can be exhausting!
Research tells me that I am not alone. A recent study from Deloitte revealed that 77% of U.S….
June 23, 2021
Morgan, an experienced VP of Marketing, contacted me because she wanted to go further faster. Her boss gave her very positive performance reviews for her marketing and brand building abilities. But that’s where she stopped short.
Morgan’s peers considered her a masterful marketing adviser. But she had very few internal champions. Peers told me “Morgan always wants to have the last word. And if that means interrupting me when I’m sharing my ideas, she will do it.” This incessant need was holding her back….
June 17, 2021
Here in the mid-Atlantic, we are experiencing the tail end of a natural phenomenon – the emergence of Brood X cicadas. After 17 years in the dark, billions of these noisy bugs have we emerged from underground.
This phenomenon echoes our own post-COVID emergence. We have a unique opportunity to reshape and redesign the new rules of the workplace. We can reinvent and reconnect with the people who matter: our teams, our customers, strategic partners, and other stakeholders….
June 9, 2021
Most of us are clamoring to return to face-to-face events and conferences. Yet conference planners and attendees are not necessarily on the same page. Valuegraphics, a noted research firm out of Vancouver, Canada, recently did a study of 1850 very avid conference goers. Here’s what David Allison and his research team discovered: there is dissonance.
May 12, 2021
I just returned from a magical 11-day trip to California and Hawaii. I have always enjoyed combining my personal travel with business travel, as it affords me the opportunity to see more of “my people.” It also makes efficient use of my travel time. And let’s face it – travel is not exactly a glamorous experience. I experienced first-hand some of the new rules of travel during a pandemic. You might be planning your summer vacations and cannot wait to get out of the house (and have been fully vaccinated, also). Hope these are helpful.